Inspirational and interactive jewelry display concept
Working alongside the Global team on a brand new Flagship concept for Pandora, we led the concept development for the product displays for an aspirational and engaging jewelry display table. The objective of this space was to “enrich customers’ experiences through a culminating moment... [of] self-expression.” The brief was to develop an inviting, bold, eye-catching space while remaining accessible and smart. The three display spaces of the table required a cohesive concept, each with its design parameters. The Pandora team narrowed in a design concept that was a series of simple volumetric shapes paired with vibrant colors as the starting point, and the concepts evolved from there. These display programs launched in June 2024 with the opening of the Pandora Flagship in Copenhagen, Denmark, and were used both at the Style Bar and in the store’s window displays.
Environmental photos by Fabian Frühling.